Back to news

Miniatures Market Hits $585 Million in 2025 as Wargaming Booms

Your local game shop might be the biggest winner in wargaming right now. According to ICv2's Miniatures Week report, Games Workshop posted 18% growth in North America last year, and the bulk of that came through independent retailers rather than GW's own stores. When your friendly neighbourhood shop is running demo games and painting nights, players stick around and spend. That grassroots energy helped push the US and Canadian miniatures market to $585 million in 2025, a 7.3% jump from $545 million the year before.

Stop juggling Meetup, WhatsApp, and spreadsheets. One platform for your gaming group's events, RSVPs, and member management.

See how it works

The acceleration is striking. In 2024, the miniatures market grew just 2%. This year's surge puts miniatures at roughly 16% of the $3.66 billion hobby games market, and the momentum is broad. BattleTech had a strong close to 2025, with Catalyst Game Labs now preparing a full core line revamp for August 2026 that includes the first new core rulebook in almost two decades. Warmachine is also on the rise. Under Steamforged Games' ownership, the system has been rebuilt from the ground up and is quickly becoming their flagship product line.

Not every segment kept pace. RPG-related miniatures flattened as D&D new player numbers dipped after the 2024 edition launch. Retailers who had stocked up on D&D-adjacent miniatures found that the post-launch excitement did not translate into sustained sales.

Looking for board gamers near you? Browse local communities and find your next game night.

Find events near you

The bigger picture is positive. Miniatures gaming is drawing in hobbyists and community activity at a pace that would have surprised people five years ago. If you are looking for painting sessions, demo days, or wargaming leagues in your area, Backseat Gamer communities can help you connect with local groups. With publishers investing heavily in new releases for 2026, this momentum shows no signs of slowing.


Sources: ICv2: Miniatures Show Solid Growth in 2025

Backseat Gamer replaces Meetup, Discord, and spreadsheets for tabletop gaming groups. RSVPs, waitlists, date polling, and game voting — all free.

More news

Something went wrong. Go home Reload X

Reconnecting

Connection lost. Reload page

Session expired. Reloading…